Occam's Razor

JANUARY 28, 2013

When I work with companies, I do my very best to bring my deep and undying passion for creativity and digital awesomeness to them. In this blog post I want to try and do something similar by sharing some of my favorite digital experiences with you. John Lewis: Thoughtful Cart and Checkout Experiences for Nonline Outcomes.

Web 164

Web Design Marketing Security 164

Occam's Razor

AUGUST 22, 2011

Here you'll find all my blog posts categorized into a structure that will hopefully make it easy for you to discover new content, find answers to your questions, or simply wallow in some excellent analytics narratives. How can my company become great? " ~ Web Metrics: "What is a KPI? Who Owns Web Analytics?

Analytics 124

Analytics Metrics SEM Web 124

Occam's Razor

JULY 18, 2011

I dare say even more than Search (and without a shred of doubt, more than Social Media). A secondary thing would be to ensure, or your mom will really be mad, that *every* link in your email is tagged with campaign tracking parameters your web analytics solution needs (without this you can’t do the B and O analysis). Bonus, from Yahoo!:

Metrics 137

Metrics Campaign Email Marketing 137

www.pakman.com

SEPTEMBER 27, 2012

Obviously, traffic found on ecommerce sites is the prime example of this and search traffic is a close second, but increasingly Pinterest is proving itself to be a massive source of high-converting traffic. Share this: Tags: consumer web , social media , social web , traffic. Products your friends bought, etc.

Social Media 47

Social Media Vertical Advertising Distribution 47

ConversionXL

SEPTEMBER 15, 2020

If you aren’t seeing the URLs report as expected, be sure to check that: The Google Analytics code is on the page (normally you can “right-click” and select “View Source” then search for “UA-” to find the GA code). Do this under “All Products” You can add Google AdWords , Search Console , AdSense , etc. Property setup.

Analytics 70

Analytics eCommerce Software Review Technical Review 70

ConversionXL

JANUARY 8, 2016

As Avinash Kaushik famously wrote, “All data in aggregate is crap.” If you aren’t seeing the URLs report as expected, be sure to check that: The Google Analytics code is on the page (normally you can “right-click” and select “View Source” then search for “UA-” to find the GA code). ” [Tweet It!]. Property Setup.

Analytics 48

Analytics eCommerce Software Review Technical Review 48

Up and Running

DECEMBER 9, 2014

My name is John Bates. It started in college when I started my own music marketing and production company. After college, I was a very early employee at a web company called Tumblr. Joshua Reeves: Thanks, John. My founders and I started the company about three years ago. Bates: That’s fantastic.

Small Business 95

Small Business Finance Forecast Metrics 95